Read the full brief before you reply. Ask clarifying questions early instead of guessing after delivery.
Confirm timeline, deliverable formats and usage rights in writing — even in a short message thread.
Share a rough outline or storyboard for video work before you shoot. It saves everyone time.
Treat feedback as collaboration, not criticism. Brands often need small tweaks to match guidelines.
Deliver on time, or communicate early if something shifts. Reliability builds repeat work.

